Bridge
A weekly newsletter for marketers and founders who want to truly understand their customers and drive smarter product and marketing decisions. šš” Fresh, actionable insights every week.
Connect
Sometimes the real value isn't what we deliver ā it's what they discover.
Misalignment is costing you more than budget pushback. Hereās the fix.
AI's game-changing impact on search is turning marketing upside down.
Why your teams aren't aligned (and how to fix it)
How Apolitical scaled a 250,000+ user network
Churn hurts. But hidden inside every lost customer is the insight your marketing team needs most.
Positioning that worked last year wonāt work tomorrow ā hereās how to stay ahead.
Great messaging never ever starts with the product.
š§ Sounds too good to be true ...
When every team understands the customer, growth acceleratesāhereās how to make it happen.
Growth stalls when you misdiagnose the problem. Hereās how to figure out whatās really holding you back.
In B2B sales, winning isnāt about having the best pitchāitās about finding the right fit with the right people.
